“Set the Goal, Chase the Goal, Repeat.” — Why Goals Actually Matter in Recovery (and Life)
- Jason Kirby, DO
- Jun 16
- 2 min read
If you’ve ever tried to navigate recovery, get healthier, or even just drink more water during the day, you’ve probably been told:
"You need to set some goals.”
Seems obvious, right? But here’s the problem: most people don’t actually know how to set a goal that works. They scribble down “be healthier” or “stop drinking” and wonder why they’re not making progress three weeks later.
Let’s talk about why goal setting actually matters—especially in addiction recovery—and how you can do it in a way that won’t leave your goals collecting dust in the back of a journal.
🧠 Why Goal Setting Works (Especially in Recovery)
Let’s keep it simple. Setting goals gives your brain something to aim at. Without a target, you drift. In addiction recovery, structure and purpose are crucial. Goals help create that structure, and they do a few key things:
They activate the reward system. Little wins build momentum and trigger dopamine release, which reinforces positive behavior.
They give your day direction. Knowing you’re working toward something—even small—can help reduce feelings of aimlessness or depression.
They rebuild self-trust. When you make a promise to yourself and keep it, you’re repairing the inner dialogue that addiction often breaks.

🚶♂️ Step-by-Step: How to Set a Real Goal That Sticks
Most people either overthink this or wing it completely. Let’s find the middle ground. Here’s a no-fluff, step-by-step way to set a meaningful goal that actually works in real life.
1. Start With a “Why”
Ask yourself: What’s the deeper reason behind this goal?
Want to quit vaping? Why? Maybe it’s to breathe better during workouts or be more present with your kids.
Want to lose weight? Why? Maybe it’s not the number—it’s the confidence, the energy, the freedom.
If your goal doesn’t have emotional weight behind it, it won’t hold up when you’re tired, stressed, or tempted.
2. Make It Specific
Vague goals = vague results. Be concrete.
❌ “Get fit”✅ “Walk 3 miles, 4x a week”
❌ “Stay sober”✅ “Go to 3 meetings this week and call my sponsor after each one”
3. Break It Down Into Tiny Wins
Big goals need mini-goals. Don’t climb the whole mountain in one day. Just lace up your boots and take the first step.
Example: Goal: “Improve mental health” Tiny wins:
Journal 5 minutes daily
Meditate 2x a week
Call a friend every Friday
The smaller the step, the more likely you’ll take it.
4. Track It (But Keep It Chill)
Track your progress—but don’t obsess. A simple calendar checkmark or app reminder works.
Progress tracking:
Reinforces habits
Gives you something to celebrate
Helps you course-correct if needed
Pro tip: Celebrate progress, not perfection.
5. Adjust As You Grow
Goals aren’t concrete. They’re tools. If it’s no longer serving you, change it.
You’re not “quitting”—you’re evolving.

🌱 Final Thoughts: You’re the Architect of Your Life
Addiction pulls people into chaos. Goal setting builds scaffolding around recovery. It gives us shape. Structure. A direction.
Even if you’re not in recovery, setting a clear, meaningful goal is like planting a flag in the future and saying, “I’m headed there.”
And that’s powerful.
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